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Heineken

Unexpected Bars

Getting drinks for you and your friends during a festival can be seen as social suicide: try to find your squad back in the full crowd! Next to that, modern-day consumers are not waiting for brands to express themselves over excessively at an event, but respect them even more if they blend in. So, we did. With Heineken’s Unexpected Bars we hid secret bars all over the festival terrain for you and your friends to discover. Scroll down to discover yourself!

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UBars.001.jpeg
From sketches...
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^ Teaservideo Decibel Outdoor
^ Teaservideo Concert at Sea
^ Teaservideo DTRH
Decibel.jpg
Sleutel.jpg
1.jpg
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^ Video Decibel Outdoor
^ Video Concert at Sea
^ Video DTRH
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